WWD.com/beauty-industry-news/fragrance/helena-rubinstein-set-to-reenter-us-fragrance-market-2344518
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October 16, 2009

Helena Rubinstein Set to Reenter U.S. Fragrance Market

fragrance/news

PARIS — Helena Rubinstein is rolling out Wanted, its first new fragrance in 26 years, which is fronted by Demi Moore.

When the women’s scent is introduced in...