WWD.com/beauty-industry-news/fragrance/gucci-to-lure-youth-with-guilty-pleasure-6661668

fragrance

January 25, 2013

Gucci in the Black With Next Fragrance Launch

Gucci Guilty, the blockbuster scent launch of 2010, is back as Gucci Guilty Black, a new male-female masterbrand aimed at a younger fashion-conscious audience.

By Cynthia Martens

fragrance/news

MILAN — Gucci is pleading Guilty again with the launch of new Gucci Guilty Black scents for men and women. The original Guilty fragrance hit stores in 2010 and approximately...

Gucci in the Black With Next Fragrance Launch

Gucci Guilty, the blockbuster scent launch of 2010, is back as Gucci Guilty Black, a new male-female masterbrand aimed at a younger fashion-conscious audience.

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