Salvatore Ferragamo is banking on its new women’s fragrance, Signorina, to live up to its youthful name and lure a new generation of young consumers to the stately brand.
So far, the...
fragrance
fragrance
March 22, 2012
Salvatore Ferragamo's Signorina Fragrance Arrives in the U.S.
Brand is banking on its new women’s scent living up to its youthful name to attract a new generation of young consumers.
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