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financial

August 24, 2011

Alberto VO5 to Get New Formulas, Packaging and Ads

Private equity firm looks to inject the brand with some much-needed TLC.

By Andrea Nagel

financial/news

Private equity firm Brynwood Partners VI LP, which agreed Wednesday to buy the U.S. and Puerto Rican rights to Alberto VO5, looks to inject the brand with some much-needed TLC.

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Latest Articles from Beauty

Alberto VO5 to Get New Formulas, Packaging and Ads

Private equity firm looks to inject the brand with some much-needed TLC.

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