- CROOKE TO HOT TOPIC: Michael Crooke has joined Hot Topic Inc. as president of its namesake division. He takes over duties previously handled by Betsy McLaughlin, chief executive officer. Crooke was senior advisor to America Online co-founder Steve Case at the Revolution Living investment company. Between 1999 and 2005 he was president and ceo of Patagonia and its parent company, Lost Arrow Corp. Crooke also served as chairman and ceo of Pearl Izumi. In addition, Jerry Cook took on the title of chief operating officer of the City of Industry, Calif.-based company and will continue to oversee the firm's operational support functions. He had been president of the company.
- CROOKE TO HOT TOPIC: Michael Crooke has joined Hot Topic Inc. as president of its namesake division. He takes over duties previously handled by Betsy McLaughlin, chief executive officer. Crooke was senior advisor to America Online co-founder Steve Case at the Revolution Living investment company. Between 1999 and 2005 he was president and ceo of Patagonia and its parent company, Lost Arrow Corp. Crooke also served as chairman and ceo of Pearl Izumi. In addition, Jerry Cook took on the title of chief operating officer of the City of Industry, Calif.-based company and will continue to oversee the firm's operational support functions. He had been president of the company.









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