Wal-Mart is boldly passing a proverbial note to tweens: Do you want to be friends? Circle yes or no.
The big-box retailer is determined to befriend the next generation of beauty shoppers...
January 14, 2011
Wal-Mart to Launch Tween Beauty Brand
The collection, called GeoGirl, is designed to tickle the demographic's interest in green living and their obsession with technology.
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