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October 18, 2012

Project Runway Sponsorships Extend Brand Reach

Both Lord & Taylor and L’Oréal Paris say exposure through the partnership with the Emmy-nominated show has boosted brand awareness.

By Belisa Silva

color-cosmetics/news

Whether it’s a firm’s first or 10th time sponsoring the Emmy-nominated show “Project Runway,” both Lord & Taylor and L’Oréal Paris say exposure through the partnership...

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Latest Articles from Beauty

Project Runway Sponsorships Extend Brand Reach

Both Lord & Taylor and L’Oréal Paris say exposure through the partnership with the Emmy-nominated show has boosted brand awareness.

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