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November 30, 2012

The Rise of P&G Beauty

Today's multicategory, multichannel global beauty player started in 1879 with a bar of soap called Ivory.

beauty-features/news

It began with a bar of soap called Ivory.

Introduced in 1879, the lightweight, mild cleanser tackled everything from dirty floors to faces and set the stage for Procter & Gamble’s...

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