Coty’s Century of Beauty

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Early in the 20th century, François Coty came to Paris and founded what became a powerhouse that has launched a phalanx of mass and prestige...

Early in the 20th century, François Coty came to Paris and founded what became a powerhouse that has launched a phalanx of mass and prestige fragrances, including Davidoff Echo for men, right. In the process, he laid down the tenets of modern...