With Cerruti 1881 Amber, "we're trying to reinforce...
June 28, 2002
Cerruti Takes Cue From Amber
PARIS -- Cerruti is hoping its next men's fragrance will do a number for the Italian fashion house.With Cerruti 1881 Amber, "we're trying to reinforce Cerruti's brand identity," explained Rosy Giupponi, vice president of marketing at European...
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