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For Valli’s runway show, Fass paled down models’ faces, including lips. Then, after each passage on the runway, Fass added to mouths a new layer of red stain. By the fifth go-round, models were meant to look as if they’d gorged themselves on the beast.
Pita, meantime, had models’ hair pulled back over their ears (“to give a hood feeling,” he said). Pita then concocted a low-slung bun and turned blow-dryers on coifs to produce flyaway texture.
“It gives a windswept, light, airy feeling,” said Pita, adding no beauty products were used to achieve the look.