WWD.com/accessories-news/jewelry/building-an-accessory-brand-from-china-6515326

jewelry

December 3, 2012

Building an Accessory Brand From China

A few expatriate designers are taking a different approach — coming from the U.S. and Europe to launch their brands from within China.

By Casey Hall

jewelry/news

As international brands scramble for their share of China’s growing disposable incomes, a few smaller players have taken a different approach — coming from the U.S. and Europe to launch...

Building an Accessory Brand From China

A few expatriate designers are taking a different approach — coming from the U.S. and Europe to launch their brands from within China.

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